Firstly, thank you for your past support for Ludlow Dog Day. Last year we raised over £21,000 for good causes and if you would like know more about who benefited, please go to our website.
This year Dog Day will be on Sunday July 22nd and we are very pleased to confirm it will be held again at Stokesay Court and that we are aiming to match, if not better, last year’s attendance of over 3000 people and their dogs. To this end we have started to actively promote Ludlow Dog Day 2018 by re-launching the website www.ludlowdogday.org.uk in a tablet and phone friendly format, and via announcements on Facebook and Twitter with an initial reach of over 2700 views. Later this month we will be distributing some 20,000 leaflets and posters to 150 outlets within 50 miles of Ludlow. This will be followed up with press releases, magazine articles and more activity on social media. Nearer the day we will also be putting up road side signs in a 30-mile radius. In addition, as part of the promotional campaign we are taking a pitch on Saturday May 12th in the Ludlow Market Square on the same weekend as the Ludlow Spring Festival.
The purpose of this email is to give you advanced notice that during April we will also be personally contacting everyone who advertised in the programme last year and those who expressed an interest in advertising, to see if they would be interested in advertising in the 2018 programme.
The format will again be A5 with the options for full colour or Black & White full, half and quarter page adverts and some 2000 copies of the programme will be given away free on entrance.
If you would like more information on advertising ahead of our calling in to see you, please follow this link and if you would like to reserve space for your advert please email me with the size and colour at programme@ludlowdogday.org.uk
We look forward to your ongoing support for this fun day out for families and their pets that also will raise much needed funds for this year’s chosen charities – Hope House Hospice Children’s Hospice, St Michael’s Hospice Hereford, the Shrewsbury branch of Guide Dogs and Ludlow Rotary Cares, a small grants initiative for organisations local to Ludlow.
Many thanks
Alistair Thornley
Programme Co-ordinator